KANSAS CITY, Mo. – Dobies Health Marketing, a strategy-first health marketing, branding and advertising firm, recently welcomed Adrienne Shoopman as Strategic Marketing Manager.
In this role, Adrienne plans and manages marketing and brand strategies for hospital and health system clients, including rural and critical access hospitals as a lead for the firm’s dhmstudio+ division. She also supports the development and implementation of tactical plans and communications while providing excellence in client service.
“Adrienne’s diverse experience in marketing and healthcare make her an ideal fit, both for our team and for our clients,” said Angie Leondedis, Vice President of Client Services. “She brings the knowledge and enthusiasm necessary to ensure data-driven insights and highly integrated strategies effectively shape our process of growing healthcare brands.”
A native of Kansas City, Mo., Adrienne earned her bachelor’s degree in business administration with a marketing emphasis from Rockhurst University. Her previous work experience includes physician marketing, media buying, account management, public relations and sales. As a volunteer with Big Brothers Big Sisters of Kansas City, Ronald McDonald House, and Changing Leads Equine Rescue, Adrienne also shares the firm’s passion for giving back to the local community.
“I’m thrilled to join the team at Dobies Health Marketing because I admire their long-standing legacy of partnering with clients to deliver innovative ideas and proven results,” said Adrienne.
Since 1992, Dobies Health Marketing has offered highly specialized expertise in strategy-first marketing for health companies. The Kansas City-based company serves the marketing and branding needs of the entire health industry, from hospitals, health systems and payers to technology firms, medical device manufacturers, associations and certifying boards. With a promise to always engage strategy first, their mission combines strategic marketing with creative communications to create healthier brands.