Interested in Joining Our Team?

When we seek new team members at Dobies Health Marketing, we look for talented individuals with the skill sets and drive to excel in healthcare marketing. We are always interested in hearing from experienced healthcare marketers (freelancers included) who have what it takes to add strength and value to our outstanding team of professionals. If that describes you, view our job openings below and tell us why you make a great fit!

Health Data Analyst

Dobies Health Marketing, a leading healthcare marketing, branding and advertising firm in Kansas City, is seeking an experienced Health Data Analyst. This crucial position is responsible for translating data into effective and actionable business intelligence by researching, analyzing and interpreting market data to formulate conclusions that drive strategy, enable data-driven decision-making, and foster an internal data culture.

Candidates should have at least 5 years’ experience with primary/secondary research, market data analysis and project management, preferably within the healthcare industry. The Health Data Analyst collaborates with stakeholders across all aspects of Dobies business, including executives, internal subject matter experts and clients. S/he will demonstrate ownership across all aspects of market research/reporting and dashboard development, from ideation and discovery to development and support. The Health Data Analyst engages directly with hospital and healthcare clients to secure state data, research, analyze and report market data that includes awareness, preference and market share.

Desired qualifications include strong analytical and research skills, and proficiency with the Microsoft Office Suite (Excel, Word, and PowerPoint), Google Analytics, Tableau and Qualtrics or other survey tools. A bachelor’s degree is required.

Responsibilities include:

Market analysis: Secure comprehensive market data from state authorities and analyze inpatient and outpatient statistics, competitor performance and utilization rates to inform strategic marketing plans and service line growth initiatives. Identify new tools and technology to continue to leverage available data and support understanding at all levels of the organization.
Market research (qualitative/quantitative): Administer primary research with consumers and key stakeholders to assess awareness, preference and key indicators of consumer behaviors to provide insight into business operations and strategies.
Data alignment: Aggregate and interpret data from digital and integrated marketing campaigns, web analytics, social media, share of voice and advertising recall metrics to create marketing performance dashboards. Help build and support the company’s soviews+ competitive profiling product.
Translational skills: Ability to translate data and analytics insights into easy-to-understand observations and recommendations both visually and verbally.

Special skills:

Strong analytical and research skills
Excellent problem-solving, organization and communication skills
Strong understanding of financial, operational and market data
Proficiency with the Microsoft Office Suite (Excel, Word, PowerPoint)
Data visualization experience and knowledge of Tableau
Survey administration and analysis experience (preferably Qualtrics)
Knowledge of digital marketing data sources (Google Analytics, Google Ads, Facebook, etc.)
Knowledge of the digital marketing space and associated channels
Naturally curious and has a passion for analyzing data and solving problems
Attention to detail and professionalism is a must
Superior organizational skills
Manages multiple projects and meets deadlines
Drives assigned projects, from conception to execution
Resourceful and self-motivated; completes projects independently
Has exceptional listening and documentation skills
A team-focused attitude
Extremely motivated and willing to work in a fast-paced, hard-working environment
Maintains curiosity about healthcare, marketing and advertising trends
Works well within a team
Interacts well with contacts within internal and external (client) management
Professional presentation skills

The right candidate will bring excellent problem-solving, organization and communication skills, as well as a strong understanding of financial, operational and market data. S/he will be eager to thrive in a fast-paced and supportive environment with limited supervision. To grow with the Kansas City region’s leading strategy-first health marketing firm, please send a cover letter and resume to careers@dobies.com. Equal Opportunity Employer

Bookkeeper/Administrative Assistant – Part-time

Looking for the perfect part-time position where you can exercise your bookkeeping and administrative skills while supporting a mission that calls you to help improve the way people make healthcare decisions? Look no further. Dobies Health Marketing, located in downtown Kansas City, has an immediate opening for a part-time bookkeeper and office assistant.

This could be the perfect position if you:

want to work approximately 20 hours a week
have at least three (3) years of active accounting experience, with proficiency in accounts payable, accounts receivable, and banking and credit card reconciliations
seek flexibility in balancing work and family obligations
are skilled in MS Office 365 and various accounting packages
like a mix of accounting and office management/ administrative duties
enjoy competitive part-time pay rate of $18 – $22/hour depending upon experience
want to work with a group of fast-paced, highly engaged and dedicated healthcare marketing and branding professionals

You are free to choose to your workdays and hours during traditional daytime business hours and work as a 1099 contractor or W-2 employee, depending upon your needs. The bookkeeper reports to the Vice President, Finance.

Interested candidates should send a cover letter and resume to careers@dobies.com

Graphic Designer

Ready to put your design skills to work to make a difference in how people think about health? Dobies Health Marketing, a well-established, strategy-focused healthcare marketing and branding firm in downtown Kansas City, is seeking a Graphic Designer to support creative direction, design, development and production of client advertising campaigns and marketing materials. The Graphic Designer collaborates with design, content and client services teams to produce compelling integrated campaigns, websites and digital advertising. The Graphic Designer reports to the Art Director.

Critical Success Factors:

Infuses creative energy into everything we do
Designs and produces B2B and B2C communication
Designs for web, digital and traditional media
Manages company and client visual assets and brands

Graphic Designer Tasks:

Executes and supervises numerous projects, activities and deadlines simultaneously
Collaborates well with others to develop fully integrated creative concepts
Designs award-winning advertising and marketing materials
Completes design projects according to project specifications and creative briefs
Obtains detailed estimates from a variety of vendors and prepares project estimates
Maintains and develops strong vendor relationships

Qualifications:

BFA/BA/BS degree with 5 years’ creative shop experience; healthcare/medical experience preferred
Exceptional graphic design, art direction, creative direction skills
Experience in print, web and digital design and the production process for each
Thrives in a fast-paced deadline-driven environment and has a proven ability to manage multiple projects while meeting budget and deadline expectations
Highly efficient with the latest Adobe Creative Suite software, especially InDesign, Illustrator, and Photoshop
Experience in video/TV concepting development, storyboarding, and production
Thorough familiarity and competency with presentation software
Experience in WordPress design, development skills a plus
Highly organized, with strong attention to detail
Proactive participation in a project management software platform
Excellent written and verbal communication skills
Outstanding interpersonal skills with an ability to communicate clearly and concisely, as well as demonstrated willingness to share ideas with individuals at all levels

Thoughtful cover letters and healthcare or medical design samples will rise to the top of the inbox. Please send design samples via PDF or a link to your online portfolio to careers@dobies.com EOE

Client Services Manager – Rural Health

Charting a new path to compete in healthcare is no easy task – yet seeing the outcome of data-driven strategies take hold in the community is very fulfilling. If you are passionate about designing and implementing healthcare market strategies across entities big and small, this position is for you. Dobies Health Marketing, a well-established, strategy-focused healthcare marketing and branding firm in downtown Kansas City, is seeking a Client Services Manager to plan, manage and direct highly integrated marketing and brand strategies for hospitals and health systems (and other healthcare clients).

The Client Services Manager reports to the Vice President of Client Services and collaborates with senior strategists to ensure data-driven, strategy-first implementation of market strategies.

Key Responsibilities:

Lead and Manage Select Client Relationships

As the primary point of contact for assigned clients, serve as a healthcare marketing subject matter expert and collaborate with the firm’s strategists to advise clients on effective marketing and positioning strategies and supporting tactical plans.

Supports Marketing and Positioning Strategies (MAPS)
Support the development and implement strategic marketing and communication plans for healthcare organizations. Collect and incorporate consumer research and competitive intelligence from health data analyst and analyze market data to guide differentiation and positioning strategies for the client.

Manages Timely and On-Budget Execution of Marketing Projects
Ensure client objectives and goals are effectively incorporated into the firm’s content and creative development process. Implement client marketing plans on a daily basis, collaborating with internal teams to develop and assess creative concepts, implement campaigns, track campaign ROI, and measure/monitor client budgets, job profitability and defined key performance indicators.

Professional Requirements

Bachelor’s degree required: related field, Marketing Communications preferred

3-5 years of experience in healthcare marketing, communications and strategy required, preferably hospital experience
Or, 3-5 years of experience in a marketing firm or advertising agency serving healthcare/hospital clients
Knowledge of rural health and/or critical access hospital landscape preferred
Strong critical thinking, strategic planning, complex problem-solving skills
Extensive knowledge of the strategic marketing planning process
Well-organized, detail-oriented and capable of producing professional results
within tight deadlines
Willingness to work collaboratively in a team environment while taking initiative to lead
client relationships
Confident and highly engaged with the fundamentals of health marketing, branding
and advertising

Special Skills Required

Strong critical thinking, strategic planning, complex problem-solving skills
Proven ability to develop and execute effective marketing strategies and tactical plans for
hospitals and healthcare clients
Extensive knowledge of the strategic marketing planning process
- Ability to review and analyze a variety of data to develop marketing and positioning recommendations
- Well-organized, detail-oriented and capable of producing professional results within tight
  deadlines
- Strong people skills, and the ability to contribute strategic ideas to and communicate effectively and professionally with clients
Confident and highly engaged with the fundamentals of health marketing, branding and advertising
Comfortable with public speaking opportunities and leading client discussions

Thoughtful cover letters with documented healthcare experience will rise to the top of the in box. Please send to careers@dobies.com. EOE

Website Specialist

Dobies Health Marketing, a strategy-focused healthcare marketing and branding firm in downtown Kansas City, is seeking a Website Specialist with a passion for website management, design, maintenance and creating properties that drives traffic, leads and conversions. This position is responsible for overall project management, as well as building, formatting, updating and optimizing web pages in WordPress for our clients and our firm.

The Website Specialist works with our internal teams to manage the Discovery, Design and Develop phases of website creation to assure they align with client requirements. A critical component, the position creates pages within established WordPress templates and assorted visual/content elements to make design and copy come to life for the best user experience. The ideal candidate will be creative, efficient, and detail oriented – a natural problem-solver and someone with wide-ranging skill sets that support UX excellence.

Responsibilities:

Project management oversight, with an emphasis on the Discovery, Design and Develop phases
Building web pages to align with design and content direction
Proactively collaborating with design, content and account team members as needed to troubleshoot issues, flow, appearance and readability of web content (including but not limited to copy, images, calls-to-action, navigation and formatting)
Ensure web pages display optimally on all screen sizes
Actively participate in web team status meetings
Effectively manage multiple projects concurrently
Identify and use the correct tools, resources and team members to answer questions and find solutions
Demonstrate self-sufficiency as needed to ensure quality work is delivered on time and on budget
Review all work, checking links, metadata, etc. for quality assurance
Other tasks as required for page/post creation and upkeep

Essential Skills Required:

Proven experience working in WordPress for page builds
Ability to work with graphic design and excel at technical implementation
Experience with cross-browser/platform responsiveness and mobile web UX
Understanding good design aesthetics and functionality for web platforms
Experience using Adobe Photoshop, InDesign and Illustrator
Proficient in website and image optimization techniques
Strong knowledge of best practices for responsive websites with adaptive design
Tracking and managing time in accordance with project hours requirements

Our Ideal Candidate Will Have:

A bachelor’s degree
A minimum of 3 years’ experience managing multiple websites simultaneously
Advanced knowledge of WordPress and HTML; experience and familiarity with the WordPress Enfold theme is a plus
Experience partnering/collaborating with web designers and writers for clear, cohesive final page content
Proficiency in the Google Docs Suite and other Workspace tools, as well as select Adobe Creative Suite applications (see above) and Microsoft Office
Excellent verbal and written communication skills
Strong organization, time management, troubleshooting and decision-making skills
Knowledge of other web content management systems preferred but not required
Proven experience applying best practices for UX excellence
Experience with tracking code installation (Google Tag Manager, placing pixels, setting up UTM codes, etc.)

To be considered, please send your resume, cover letter and work samples to careers@dobies.com. EOE

We employ full-time, part-time and contract positions. Full-time benefits include medical insurance, retirement benefits and paid vacation. We specialize in:

Strategic healthcare marketing plans, from development to implementation
Healthcare brand development, from audits to new brand roll-outs
Creative healthcare advertising campaigns, from concept to execution
Digital marketing in healthcare, from web content to site development, SEO and social media

Qualified professionals, please send your resume, cover letter and work samples (if applicable) to careers@dobies.com.

We are located in the Library District of downtown Kansas City. View a map of our location.

Dobies Health Marketing is an equal opportunity employer.