KANSAS CITY, Mo. — In response to healthy business growth as healthcare companies across the industry seek new marketing strategies and tactics that engage target consumers and propel their businesses forward, Dobies Health Marketing continues to build on its highly specialized team. The Kansas City-based healthcare marketing firm welcomes Jeff DeRousse as Art Director and Lindsey Elliott as Marketing and Clients Services Manager.
“Jeff and Lindsey’s backgrounds in the healthcare industry, coupled with their experience in design, communications and media, will greatly benefit the organizations we serve,” said Angie Leondedis, Vice President of Client Services. “Together as a team, we continue to grow and adapt to strengthen our ability to provide the highest standard of strategic thinking and creative communications for healthier brands.”
As Art Director, Jeff collaborates with designers, writers and account leads to produce compelling integrated campaigns, websites and digital advertising. With almost 20 years of graphic design experience, Jeff brings a critical but creative eye to design inspires action and promotes brand awareness. His work experience includes brand design for Cerner Corporation, where he developed corporate identities with the goal of driving the brand forward. Jeff’s diverse background of design work for the health industry, as well as international product development and market research, makes him a valuable addition to the team.
“It’s exciting to join a healthy, ever-growing company like Dobies Health Marketing,” Jeff said. “Being able to help people connect to better health is very rewarding, and I look forward to helping create healthier brands.”
As Marketing and Client Services Manager, Lindsey works with senior strategists and the creative team to plan, manage and direct highly integrated marketing and brand strategies. For more than a decade, she has worked in various strategic communications and media roles, and her expertise includes planning and executing integrated marketing campaigns, public relations, social media, and crisis communications. Most recently, Lindsey worked as the Senior Public Relations Specialist at Olathe Health, where she helped with brand development and implementation, as well as overseeing marketing strategy implementations across all communication platforms. Her broad skillset makes her an ideal partner for Dobies Health Marketing’s clients.
“I’m thrilled to join this team and combine my two passions – strategic marketing and healthcare,” Lindsey said. “Our clients are not only enhancing the health of individuals but also their communities, and I’m honored to help enrich that mission.”
Welcoming Jeff and Lindsey to the team is the latest in a series of developments that mark increasing growth for Dobies Health Marketing as it approaches 30 years in strategy-first healthcare marketing. This year, the company also added Client Services Director Kristi Bond; Account & Digital Project Coordinator Alexis McDowell; and Healthcare Marketing Writer Donna Broussard Segura.
Jeff, Lindsey and the rest of the Dobies Health Marketing team can be reached at 816.753.3336.
About Dobies Health Marketing
Since 1992, Dobies Health Marketing has offered highly specialized expertise in strategy-first marketing for health companies. The Kansas City-based company serves the marketing and branding needs of the entire health industry, from hospitals, health systems and payers to technology firms, medical device manufacturers, associations and certifying boards. With a promise to always engage strategy first, their mission combines strategic marketing with creative communications to create healthier brands.