healthcare marketing & positioning strategy

By leveraging the power of market research, competitive studies and consumer insights, we help healthcare leaders navigate the nuances of an ever-changing market. For healthcare marketing and positioning strategies that drive growth in market share and brand equity, welcome to maps+.

With maps+, you receive a data-driven strategic marketing plan that includes positioning strategies to differentiate your healthcare brand. Armed with a full range of in-depth market data and a comprehensive operational review of your marketing organization, we help you:

  • Prioritize effective marketing and positioning strategies to align with your organization’s business plan and strategic priorities
  • Develop and implement user-friendly dashboards that display key performance metrics
  • Outline tactical plans for local execution—from timeline development and budget projections through day-to-day creative management of campaigns (if desired)
  • Facilitate executive and board-level collaborative sessions
  • Prepare board-ready executive summary presentations

discover the power of maps+


The final marketing and positioning strategy gives you and your executive team powerful insights to make and influence better decisions. Let maps+ help you create a data-driven strategy that takes your organization forward in all the right directions.

maps+, brand scout+ and soviews+ are trademarks of Dobies Health Marketing.