HIT Start-up Retains DHG for Marketing & Branding Services

Kansas City, Mo. – Danforth Health Systems, an entrepreneurial start-up serving the EHR/meaningful use technology needs of small, rural and critical access hospitals, has retained Dobies Health Marketing (DHG) for marketing and brand development services. DHG will lead the initiative by establishing the new health IT firm’s corporate identity, developing key messages, fine-tuning the company’s value proposition, and working closely with leadership to ensure services and operations support brand messaging. DHG will also execute sales promotional tools for Danforth Health Systems, including a new website and digital marketing campaigns…