Medical Device Co. Retains DHG for New Brand Development, Marketing & Communications Plan

Kansas City, Mo. – KCBioMedix®, a leader in neurodevelopmental care technologies for premature infants, has retained Dobies Health Marketing (DHG) to develop a new corporate identity, brand strategy and marketing plan. DHG will lead the initiative by working closely with KCBioMedix leadership to revise the organization’s mission, vision, values and overall strategic intention (brand platform), as well as aligning the company’s actions with the new brand. DHG will help create a new corporate identity for KCBioMedix and assist with implementing the new brand across the company’s website and other digital marketing channels, sales collateral, trade show materials and more. DHG will also develop a marketing and communications plan to guide the organization in effectively building brand awareness…